Marketing Management Journal

Rating the Rating Scales

Hershey H. Friedman, Taiwo Amoo · 1999 · 128 citations · Full text

Social Sciences, Behavioral Sciences, Psychology +17

Service Quality and Customer Satisfaction: An Empirical Investigation in Indian Mobile Telecommunications Services

Abdolreza Eshghi, Sanjit Kumar Roy, Shirshendu Ganguli · 2008 · 111 citations · Full text

Business, Marketing, Marketing Management +17

Conceptualizing a Model of Status Consumption Theory: An Exploration of the Antecedents and Consequences of the Motivation to Consume for Status

Jacqueline K. Eastman, Kevin Eastman · 2015 · 94 citations · Full text

Social Sciences, Marketing, Marketing Management +17

A Re-Inquiry of Hofstede’s Cultural Dimensions: A Call for 21st Century Cross-Cultural Research

Linda Orr, WILLIAM J. HAUSER · 2008 · 82 citations · Full text

Social Sciences, Cultural Studies, Cultural Theory +11

The Impact of Status Consumption on Shopping Styles: An Exploratory Look at the Millennial Generation

Jacqueline K. Eastman, Rajesh Iyer, Stéphanie Thomas · 2013 · 66 citations · Full text

Business, Marketing, Marketing Management +15