Concepedia

Sanjit Kumar Roy

SK

Statistics

Publications

105

Citations

6.4K

H-Index

42

Active since

1970

Affiliations

The University of Western Australia(Current)

Coventry University

University of Nottingham Ningbo China

O. P. Jindal Global University

Curtin University

Sanjit Kumar Roy is an author at The University of Western Australia specializing in management, marketing, and consumer research.

Top concepts

ManagementMarketingBusinessConsumer ResearchCustomer SatisfactionConsumer BehaviorInteractive MarketingService QualityEngineeringBrand Management

Publications per year

1970–2025

105

Publications

105

Generic technology‐based service quality dimensions in banking

Shirshendu Ganguli, Sanjit Kumar Roy · International Journal of Bank Marketing · 2011 · 326 citations · Full text

Total Quality Management, Customer Satisfaction, Service Quality Dimensions +15

Value co-creation with Internet of things technology in the retail industry

M.S. Balaji, Sanjit Kumar Roy · Journal of Marketing Management · 2016 · 317 citations

Constituents and consequences of smart customer experience in retailing

Sanjit Kumar Roy, M.S. Balaji, Saalem Sadeque et al. · Technological Forecasting and Social Change · 2016 · 316 citations

Customer Experience, Customer Satisfaction, Smart Customer Experience +7

Customer engagement behaviors: The role of service convenience, fairness and quality

Sanjit Kumar Roy, Vaibhav Shekhar, Walfried M. Lassar et al. · Journal of Retailing and Consumer Services · 2018 · 296 citations

Customer Satisfaction, Customer Engagement Behaviors, Service Convenience +11

Predictors of customer acceptance of and resistance to smart technologies in the retail sector

Sanjit Kumar Roy, M.S. Balaji, Ali Quazi et al. · Journal of Retailing and Consumer Services · 2018 · 293 citations · Full text

Customer Satisfaction, Customer Acceptance, Mobile Commerce +14

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