Corporate social responsibility and sustainability issues of small‐ and medium‐sized enterprises

Abstract

Abstract Corporate social responsibility (CSR) presents a valuable tool of a better management of enterprises for the benefit of the whole society. Small‐ and medium‐sized enterprises (SMEs) have been facing this challenge for a shorter time than large enterprises. The aim of the article is to evaluate the impact of the CSR indicators on the sustainability of SMEs in Central European (CE) countries. Factors of the sustainability of SMEs are innovative ways to win new markets and retain existing customers, the innovation of our products and services, and lower probability of SMEs' bankruptcy. Linear regression analysis was applied to verify causal relationships. The sample size was constructed of 1,585 SMEs on basis of the questionnaire's answers. The results show that the knowledge of the CSR concept and its assertion in business is the most important CSR indicator with a positive impact on each factor of SMEs' sustainability.