Artificial Intelligence & Human Resource Management in Indian IT Sector

Digital Business Strategy: Toward a Next Generation of Insights

Anandhi Bharadwaj, Omar A. El Sawy, Paul A. Pavlou et al. · MIS Quarterly · 2013 · 3.9K citations · Full text

Business, Information Technology, Strategy +13

The Impact of New Media on Customer Relationships

Thorsten Hennig‐Thurau, Edward C. Malthouse, Christian Friege et al. · Journal of Service Research · 2010 · 1.4K citations · Full text

Business, Marketing, Marketing Management +14

Digital Innovation as a Fundamental and Powerful Concept in the Information Systems Curriculum1

Robert G. Fichman, Brian L. Dos Santos, Zhiqiang Zheng · MIS Quarterly · 2014 · 907 citations

Business, Information Systems, Information Technology +6

Impactful Research on Transformational Information Technology: An Opportunity to Inform New Audiences1

Henry C. Lucas, Ritu Agarwal, Eric K. Clemons et al. · MIS Quarterly · 2013 · 347 citations

Management, Information Systems, Information Technology +14

How Information Changes Consumer Behavior and How Consumer Behavior Determines Corporate Strategy

Eric K. Clemons · Journal of Management Information Systems · 2008 · 155 citations

Business, Marketing, Marketing Management +14