Exploring reviews and review sequences on e-commerce platform: A study of helpful reviews on Amazon.in

The Effect of Word of Mouth on Sales: Online Book Reviews

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Business, Marketing, Marketing Management +15

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Re-examining the Unified Theory of Acceptance and Use of Technology (UTAUT): Towards a Revised Theoretical Model

Yogesh K. Dwivedi, Nripendra P. Rana, Anand Jeyaraj et al. · Information Systems Frontiers · 2017 · 2K citations · Full text

Management, Information Systems, Information Technology +12

Do online reviews matter? — An empirical investigation of panel data

Wenjing Duan, Bin Gu, Andrew B. Whinston · Decision Support Systems · 2008 · 1.7K citations

Social Sciences, Information Systems, Econometrics +10

Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics

Feng Zhu, Xiaoquan Zhang · Journal of Marketing · 2010 · 1.7K citations · Full text

Business, Marketing, Marketing Management +15