Journal of Retailing and Consumer Services · 2016 · 61 citations · 64 references
BusinessEconomicsMarketingBehavioral EconomicsConsumer BehaviorInternational MarketingConsumer NeedsConsumer TheoryConsumer WantsCross-cultural Consumer Behavior
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The Authoritarian Personality.
Joseph H. Bunzel, T. W. Adorno, Daniel J. Levinson et al. · American Sociological Review · 1950 · 4.2K citations