Concepedia

Interpreting Dimensions of Consumer Trust in E-Commerce

Sandy C. Chen, Gurpreet Dhillon

Information Technology and Management · 2003 · 519 citations · 58 references

Concepts

BusinessInformation SystemsMarketingConsumer BehaviorE-commerce RetailingE-commerce SystemsBusiness-to-consumer E-commerceConsumer InvolvementConsumer SatisfactionE-commerce MarketingOnline Consumer BehaviorSource CredibilityConsumer Trust In E-commerceOnline Trust MeasurementPerceived Trust

References

58

The theory of planned behavior

Icek Ajzen · Organizational Behavior and Human Decision Processes · 1991 · 84.8K citations

Public Health, Behavioral Sciences, Psychology +10

SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality

A. Parasuraman, Leonard L. Berry, Valarie A. Zeithaml · Zenodo (CERN European Organization for Nuclear Research) · 1988 · 21.2K citations · Full text

Business, Marketing, Marketing Management +12

The Commitment-Trust Theory of Relationship Marketing

Robert M. Morgan, Shelby D. Hunt · Journal of Marketing · 1994 · 17.4K citations

Business, Marketing, Marketing Management +10

The Commitment-Trust Theory of Relationship Marketing

Robert M. Morgan, Shelby D. Hunt · Journal of Marketing · 1994 · 10.6K citations

Business, Marketing, Marketing Management +10

Not So Different After All: A Cross-Discipline View Of Trust

Denise M. Rousseau, Sim B. Sitkin, Ronald S. Burt et al. · Academy of Management Review · 1998 · 10.1K citations

Management, Organization Studies, Organizational Behavior +11