Neural Predictors of Purchases - Concepedia

Concepedia

Publication | Open Access

Neural Predictors of Purchases

DOI Full Paper Access

1.1K

Citations

31

References

2007

Year

Brian Knutson, Scott Rick, G. Elliott Wimmer, Dražen Prelec, George Loewenstein

EconomicsConsumer ChoiceNeural PredictorsManagementConsumer ResearchBusinessMarket BehaviorConsumer BehaviorBusiness AnalyticsMarketingBuying BehaviorBehavioral Economics

References

	Year	Citations

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