Journal of Business Research · 2001 · 440 citations · 27 references
BusinessMarketingMarketing ManagementConsumer BehaviorEvent ManagementServices MarketingConsumer SatisfactionCustomer Experience ManagementCustomer LoyaltyCustomer SatisfactionService QualityService Quality ImprovementEvent Service QualityPerceived Service QualityPerceived Service Quality MeasurementService Quality ModelsService Quality Perception
27
Satisfaction: a behavioral perspective on the consumer
Choice Reviews Online · 2010 · 6.1K citations
Business, Marketing, Psychology +17