Measuring innovativeness for the adoption of industrial products

Communication of Innovations: A Cross-Cultural Approach.

Fiona Bailey, Everett M. Rogers, Floyd Shoemaker · Man · 1974 · 2.8K citations

Social Sciences, Communication, Innovation Management +11

The Theory of the Estimation of Test Reliability

G. Frederic Kuder, M. W. Richardson · Psychometrika · 1937 · 2K citations

Social Sciences, Educational Assessment, Educational Measurement +11

Innovativeness: The Concept and Its Measurement

David F. Midgley, Grahame R. Dowling · Journal of Consumer Research · 1978 · 1.5K citations

Management, Innovation Management, Organizational Behavior +8

Conceptual Issues in the Study of Innovation

George W. Downs, Lawrence B. Mohr · Administrative Science Quarterly · 1976 · 945 citations · Full text

Management, Innovation Management, Technology Management +12

Innovative Behavior and Communication

Clark Leavitt, Thomas S. Robertson · Journal of Marketing · 1972 · 607 citations

Management, Innovation Management, Innovation +2