Publication | Closed Access
Towards an understanding of the consumer acceptance of mobile wallet
762
Citations
64
References
2009
Year
Customer SatisfactionBuying BehaviorMobile MarketingMobile CommerceDigital MarketingTechnology Acceptance ModelInteractive MarketingUser AcceptanceManagementUser ExperienceBusinessConsumer ResearchConsumer BehaviorCommunicationMarketingMobile Wallet
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