Concepedia

Stakeholder Segmentation

Stakeholder Segmentation is a strategic classification process that distinguishes groups of stakeholders based on shared characteristics, interests, or influence levels in order to enable targeted and effective engagement within organizational or project contexts.

12

Publications

586

Citations

34

Authors

25

Institutions

Publications per year

2017–2026

4

Parents

Children

Publications

12

Segmentation: A tourism stakeholder view

Aaron Tkaczynski, Sharyn Rundle‐Thiele, Narelle Beaumont · Tourism Management · 2008 · 199 citations

, , +11

Breaking down the Stakeholder Environment: Explicating Approaches to the Segmentation of Publics for Public Relations Research

Jeong‐Nam Kim, Lan Ni, Bey-Ling Sha · Journalism & Mass Communication Quarterly · 2008 · 121 citations

, , +12

Segmenting landholders for improving the targeting of natural resource management expenditures

Mark Morrison, Jeanette Durante, Jenni Greig et al. · Journal of Environmental Planning and Management · 2011 · 57 citations

, , +12

Exploring Unanticipated Consequences of Strategy Amongst Stakeholder Segments: The Case of a European Revenue Service

Kevin Money, Jörg Henseler, Nuno Da Camara · Long Range Planning · 2012 · 43 citations

, , +16

Segmenting Stakeholders in Terms of Corporate Responsibility: Implications for Reputation Management

Kevin Money · Australasian Marketing Journal (AMJ) · 2009 · 32 citations

, , +12

1–5 of 12

Authors

34

  1. KM
    Kevin Money

    University of Reading, United Kingdom

    2 publications · 75 citations

    2

    h-index

  2. JM
    Jesús Muñuzuri

    Universidad de Sevilla, Spain

    1 publications · 11 citations

    1

    h-index

  3. PS
    Pam Scholder Ellen

    Georgia State University, United States

    1 publications · 15 citations

    1

    h-index

  4. NB
    Nandini Bhalla

    University of South Carolina, United States

    1 publications · 19 citations

    1

    h-index

  5. MM
    Mark Morrison

    Charles Sturt University, Australia

    1 publications · 57 citations

    1

    h-index

1–5 of 34

Institutions

25

  1. Universidad de Sevilla

    Seville, Spain

    1 h-index

    4 publications

    44 citations

  2. Purdue University West Lafayette

    West Lafayette, United States

    1 h-index

    1 publications

    121 citations

  3. University of Southern Queensland

    Toowoomba, Australia

    1 h-index

    3 publications

    597 citations

  4. University of Miami

    Coral Gables, United States

    1 h-index

    1 publications

    19 citations

  5. University of Alberta

    Edmonton, Canada

    1 h-index

    1 publications

    17 citations

  6. University of Canterbury

    Christchurch, New Zealand

    1 h-index

    2 publications

    34 citations

  7. University of Reading

    Reading, United Kingdom

    1 h-index

    2 publications

    64 citations

  8. Commonwealth Scientific and Industrial Research Organisation

    Canberra, Australia

    1 h-index

    1 publications

    57 citations

1–8 of 25

Venues

  1. Journalism & Mass Communication Quarterly

    JMCQ · 1 publications · 121 citations

    1

    h-index

  2. Construction Innovation

    1 publications · 17 citations

    1

    h-index

  3. Australasian Marketing Journal (AMJ)

    1 publications · 32 citations

    1

    h-index

  4. Journal of Cleaner Production

    1 publications · 17 citations

    1

    h-index

  5. Long Range Planning

    1 publications · 43 citations

    1

    h-index

1–5