Programmatic Advertising Regulation

Programmatic Advertising Regulation is a regulatory framework within the broader domain of advertising law and policy that specifically governs the automated, algorithm-driven processes of buying and selling digital advertising space, distinguished by its focus on transparency, data privacy, real-time bidding compliance, and accountability mechanisms inherent to programmatic ecosystems.

13

Publications

793

Citations

27

Authors

25

Institutions

Publications per year

2017–2026

12

Authors

27

  1. AS
    Anthony Samuel

    Cardiff University, United Kingdom

    2 publications · 101 citations

    2

    h-index

  2. NA
    Nadia Abou Nabout

    Goethe University Frankfurt, Germany

    2 publications · 52 citations

    2

    h-index

  3. GW
    Gareth White

    University of South Wales, United Kingdom

    2 publications · 101 citations

    2

    h-index

  4. ES
    Edlira Shehu

    Universität Hamburg, Germany

    2 publications · 52 citations

    2

    h-index

  5. MC
    Michel Clément

    Universität Hamburg, Germany

    2 publications · 52 citations

    2

    h-index

1–5 of 27

Venues

  1. Journal of Business Research

    JBR · 1 publications · 129 citations

    1

    h-index

  2. European Competition Journal

    1 publications · 30 citations

    1

    h-index

  3. International Journal of Research in Marketing

    IJRM · 1 publications · 42 citations

    1

    h-index

  4. Computer law & security review

    1 publications · 20 citations

    1

    h-index

  5. Digital Journalism

    1 publications · 212 citations

    1

    h-index

1–5