Concepedia

Product Strategy Alignment

Product Strategy Alignment is a strategic framework that integrates a product’s developmental roadmap with the overarching business objectives and market vision to ensure coherent prioritization and resource allocation across stakeholders and initiatives.

35

Publications

1.8K

Citations

72

Authors

47

Institutions

Publications per year

2017–2026

4

Parents

Publications

35

Does supply chain integration mediate the relationships between product/process strategy and service performance? An empirical study

Cornelia Dröge, Shawnee K. Vickery, Mark Jacobs · International Journal of Production Economics · 2012 · 191 citations

, , +15

Antecedents and consequences of the strategic orientations in new product development: The case of Chinese manufacturers

Insik Jeong, Jae H. Pae, Dongsheng Zhou · Industrial Marketing Management · 2006 · 191 citations · Full text

, , +15

Tailoring product development to strategy: case of a European technology manufacturer

Christoph H. Loch · European Management Journal · 2000 · 121 citations

, , +14

Developing a product innovation and technology strategy for your business

Robert G. Cooper, Scott J. Edgett · IEEE Engineering Management Review · 2010 · 101 citations

, , +17

Developing a Product Innovation and Technology Strategy for Your Business

Robert G. Cooper, Scott J. Edgett · Research-Technology Management · 2010 · 94 citations

, , +17

1–5 of 35

Authors

72

  1. SJ
    Scott J. Edgett

    McMaster University, Canada

    3 publications · 226 citations

    3

    h-index

  2. RG
    Robert G. Cooper

    McMaster University, Canada

    3 publications · 226 citations

    3

    h-index

  3. CD
    Cornelia Dröge

    Michigan State University, United States

    2 publications · 223 citations

    2

    h-index

  4. WS
    William S. Lovejoy

    University of Michigan, United States

    2 publications · 40 citations

    2

    h-index

  5. WL
    William L. Berry

    University of Oklahoma Health Sciences Center, United States

    1 publications · 61 citations

    1

    h-index

1–5 of 72

Institutions

47

  1. McMaster University

    Hamilton, Canada

    3 h-index

    3 publications

    233 citations

  2. University of Liverpool

    Liverpool, United Kingdom

    2 h-index

    3 publications

    140 citations

  3. Cardiff University

    Cardiff, United Kingdom

    2 h-index

    2 publications

    135 citations

  4. Michigan State University

    East Lansing, United States

    2 h-index

    4 publications

    146 citations

  5. ZTE (United States)

    Richardson, United States

    2 h-index

    2 publications

    195 citations

  6. University of Michigan

    Ann Arbor, United States

    2 h-index

    2 publications

    40 citations

  7. New Jersey City University

    Jersey City, United States

    1 h-index

    1 publications

    13 citations

  8. Decision Sciences (United States)

    Fort Walton Beach, United States

    1 h-index

    1 publications

    191 citations

1–8 of 47

Venues

  1. Research-Technology Management

    3 publications · 183 citations

    3

    h-index

  2. International Journal of Production Research

    2 publications · 99 citations

    2

    h-index

  3. Journal of Product Innovation Management

    2 publications · 40 citations

    2

    h-index

  4. International Journal of Production Economics

    2 publications · 224 citations

    2

    h-index

  5. Industrial Marketing Management

    2 publications · 223 citations

    2

    h-index

1–5