Concepedia

Product Assortment Structuring

Product Assortment Structuring is a strategic framework within Product Catalog Management that systematically organizes and categorizes a curated set of products offered to customers, differentiating itself by aligning product groupings with market segmentation, consumer behavior, and operational constraints to optimize assortment relevance and business performance.

13

Publications

924

Citations

27

Authors

18

Institutions

Publications per year

2017–2026

2

Parents

Publications

13

Using a Variety-Seeking Model to Identify Substitute and Complementary Relationships among Competing Products

James M. Lattin, Leigh McAlister · Journal of Marketing Research · 1985 · 229 citations

, , +16

Business groups and product variety in trade: evidence from South Korea, Taiwan and Japan

Robert C. Feenstra, Tzu‐Han Yang, Gary G. Hamilton · Journal of International Economics · 1999 · 102 citations

, , +13

Using a Variety-Seeking Model to Identify Substitute and Complementary Relationships among Competing Products

James M. Lattin, Leigh McAlister · Journal of Marketing Research · 1985 · 94 citations

, , +16

<b>Research Note</b>—Structural Demand Estimation with Varying Product Availability

Hernán A. Bruno, Naufel J. Vilcassim · Marketing Science · 2008 · 88 citations

, , +17

Building an Association Rules Framework to Improve Product Assortment Decisions

Tom Brijs, Gilbert Swinnen, Koen Vanhoof et al. · Data Mining and Knowledge Discovery · 2003 · 86 citations

, , +11

1–5 of 13

Authors

27

  1. JM
    James M. Lattin

    Stanford University, United States

    2 publications · 323 citations

    2

    h-index

  2. LM
    Leigh McAlister

    The University of Texas at Austin, United States

    2 publications · 323 citations

    2

    h-index

  3. LJ
    Lawrence J. White

    New York University, United States

    1 publications · 33 citations

    1

    h-index

  4. GS
    Gilbert Swinnen

    Hasselt University, Belgium

    1 publications · 86 citations

    1

    h-index

  5. CL
    Chien‐Chung Lin

    Taipei City Hospital, Taiwan

    1 publications · 82 citations

    1

    h-index

1–5 of 27

Institutions

18

  1. UCLouvain

    Louvain-la-Neuve, Belgium

    1 h-index

    1 publications

    36 citations

  2. École Polytechnique Fédérale de Lausanne

    Lausanne, Switzerland

    1 h-index

    2 publications

    72 citations

  3. University of Pittsburgh at Bradford

    Bradford, United States

    1 h-index

    1 publications

    27 citations

  4. University of Dallas

    Irving, United States

    1 h-index

    1 publications

    27 citations

  5. Transnational University Limburg

    Diepenbeek, Belgium

    1 h-index

    4 publications

    344 citations

  6. Stanford University

    Stanford, United States

    1 h-index

    1 publications

    229 citations

  7. Massachusetts Institute of Technology

    Cambridge, United States

    1 h-index

    1 publications

    229 citations

  8. Wayne State University

    Detroit, United States

    1 h-index

    4 publications

    192 citations

1–8 of 18

Venues

  1. Journal of Marketing Research

    2 publications · 323 citations

    2

    h-index

  2. Omega

    1 publications · 36 citations

    1

    h-index

  3. Marketing Science

    1 publications · 88 citations

    1

    h-index

  4. Expert Systems with Applications

    1 publications · 82 citations

    1

    h-index

  5. 1

    h-index

1–5