Concepedia

Online Positioning

Online Positioning is a strategic framework within the domain of digital marketing that specifies how an organization establishes, communicates, and differentiates its brand, products, or services in internet-based environments to achieve competitive advantage.

46

Publications

2.4K

Citations

140

Authors

61

Institutions

Publications per year

2017–2026

23

Parents

Publications

46

Marketing Strategy and the Internet: An Organizing Framework

P. Rajan Varadarajan, Mohit Yadav · Journal of the Academy of Marketing Science · 2002 · 333 citations

, , +12

On degeneracy of optimization-based state estimation problems

Ji Zhang, Michael Kaess, Sanjiv Singh · 2016 · 250 citations

, , +17

Marketing on the Internet — who can benefit from an online marketing approach?

Melody Y. Kiang, T. S. Raghu, Kevin Shang · Decision Support Systems · 2000 · 225 citations

, , +14

Indoor Localization Based on Curve Fitting and Location Search Using Received Signal Strength

Bang Wang, Shengliang Zhou, Wenyu Liu et al. · IEEE Transactions on Industrial Electronics · 2014 · 199 citations

, , +14

An Improved WiFi Indoor Positioning Algorithm by Weighted Fusion

Rui Ma, Qiang Guo, Changzhen Hu et al. · Sensors · 2015 · 122 citations · Full text

, , +13

1–5 of 46

Authors

140

  1. GW
    Guoquan Wang

    University of Houston, United States

    5 publications · 129 citations

    5

    h-index

  2. TS
    Tomás Soler

    NOAA National Geodetic Survey, United States

    4 publications · 119 citations

    4

    h-index

  3. UT
    U-Xuan Tan

    Singapore University of Technology and Design, Singapore

    2 publications · 75 citations

    2

    h-index

  4. BW
    Bang Wang

    Huazhong University of Science and Technology, China

    2 publications · 213 citations

    2

    h-index

  5. RL
    Ran Liu

    Fudan University, China

    2 publications · 75 citations

    2

    h-index

1–5 of 140

Institutions

61

  1. NOAA National Geodetic Survey

    Silver Spring, United States

    5 h-index

    5 publications

    136 citations

  2. University of Houston

    Houston, United States

    5 h-index

    6 publications

    165 citations

  3. National Oceanic and Atmospheric Administration

    Washington, United States

    2 h-index

    2 publications

    54 citations

  4. Huazhong University of Science and Technology

    Wuhan, China

    2 h-index

    7 publications

    838 citations

  5. University of Electronic Science and Technology of China

    Chengdu, China

    2 h-index

    4 publications

    176 citations

  6. China University of Mining and Technology

    Xuzhou, China

    2 h-index

    6 publications

    90 citations

  7. Singapore University of Technology and Design

    Singapore, Singapore

    2 h-index

    8 publications

    300 citations

  8. California State University, Long Beach

    Long Beach, United States

    1 h-index

    1 publications

    225 citations

1–8 of 61

Venues

  1. Journal of Surveying Engineering

    5 publications · 134 citations

    5

    h-index

  2. Sensors

    3 publications · 199 citations

    3

    h-index

  3. IEEE Transactions on Industrial Electronics

    2 publications · 233 citations

    2

    h-index

  4. 2

    h-index

  5. Information Resources Management Journal

    IRMJ · 1 publications · 29 citations

    1

    h-index

1–5