Concepedia

Communication Technology Segmentation

Communication Technology Segmentation is a technographic segmentation method that classifies individuals or organizations based on their adoption, usage patterns, and preferences regarding specific communication technologies.

5

Publications

176

Citations

16

Authors

10

Institutions

Publications per year

2017–2026

3

Parents

Publications

5

Technology clustering based on evolutionary patterns: The case of information and communications technologies

Hyoungjoo Lee, Sungjoo Lee, Byungun Yoon · Technological Forecasting and Social Change · 2011 · 79 citations

, , +13

Work-related ICT use during off-job time, technology to family conflict and segmentation preference: a study with two generations of employees

Cláudia Andrade, Marisa Matias · Information Communication & Society · 2021 · 36 citations · Full text

, , +16

Unsupervised field segmentation of unknown protocol messages

Fanghui Sun, Shen Wang, Chunrui Zhang et al. · Computer Communications · 2019 · 27 citations

, , +12

Mobile instant messaging apps as an opportunity for a conversational approach to marketing: a segmentation study

Letizia Lo Presti, Giulio Maggiore, Vittoria Marino et al. · Journal of Business and Industrial Marketing · 2021 · 19 citations

, , +10

Searching for latent class segments in technological services

Francisco Javier Rondán Cataluña, Manuel J. Sánchez‐Franco, Ángel Francisco Villarejo Ramos · Service Industries Journal · 2009 · 15 citations

, , +14

1–5 of 5

Authors

16

  1. FS
    Fanghui Sun

    China Academy of Engineering Physics, China

    1 publications · 27 citations

    1

    h-index

  2. VM
    Vittoria Marino

    University of Salerno, Italy

    1 publications · 19 citations

    1

    h-index

  3. MM
    Marisa Matias

    Universidade do Porto, Portugal

    1 publications · 36 citations

    1

    h-index

  4. SL
    Sungjoo Lee

    Ajou University, South Korea

    1 publications · 79 citations

    1

    h-index

  5. ÁF
    Ángel Francisco Villarejo Ramos

    Universidad de Sevilla, Spain

    1 publications · 15 citations

    1

    h-index

1–5 of 16

Institutions

10

  1. Universidade do Porto

    Porto, Portugal

    1 h-index

    2 publications

    72 citations

  2. Universidad de Sevilla

    Seville, Spain

    1 h-index

    3 publications

    45 citations

  3. University of Sannio

    Benevento, Italy

    1 h-index

    2 publications

    38 citations

  4. Unitelma Sapienza University

    Rome, Italy

    1 h-index

    2 publications

    38 citations

  5. Harbin Institute of Technology

    Harbin, China

    1 h-index

    4 publications

    108 citations

  6. Dongguk University

    Seoul, South Korea

    1 h-index

    1 publications

    79 citations

  7. Polytechnic Institute of Coimbra

    Coimbra, Portugal

    1 h-index

    1 publications

    36 citations

  8. Ajou University

    Suwon, South Korea

    1 h-index

    1 publications

    79 citations

1–8 of 10

Venues

  1. Information Communication & Society

    ICS · 1 publications · 36 citations

    1

    h-index

  2. Technological Forecasting and Social Change

    1 publications · 79 citations

    1

    h-index

  3. Service Industries Journal

    1 publications · 15 citations

    1

    h-index

  4. Journal of Business and Industrial Marketing

    1 publications · 19 citations

    1

    h-index

  5. Computer Communications

    1 publications · 27 citations

    1

    h-index

1–5