Channel-based Pricing

Channel-Based Pricing is a pricing strategy within the broader category of price segmentation that differentiates prices according to the distribution or sales channel through which a product or service is delivered, reflecting variations in customer value perception, channel costs, or market reach associated with each specific channel.

68

Publications

5.3K

Citations

173

Authors

113

Institutions

Publications per year

2017–2026

25

Authors

173

  1. EL
    Eunkyu Lee

    Syracuse University, United States

    2 publications · 394 citations

    2

    h-index

  2. JJ
    Junxiu Jia

    Xidian University, China

    2 publications · 40 citations

    2

    h-index

  3. YL
    Yunchuan Liu

    University of Illinois Urbana-Champaign, United States

    2 publications · 285 citations

    2

    h-index

  4. GM
    Guiomar Martín‐Herrán

    Universidad de Valladolid, Spain

    2 publications · 83 citations

    2

    h-index

  5. GZ
    Georges Zaccour

    HEC Montréal, Canada

    2 publications · 166 citations

    2

    h-index

1–5 of 173

Venues

  1. European Journal of Operational Research

    12 publications · 1.9K citations

    12

    h-index

  2. Marketing Science

    6 publications · 1.1K citations

    6

    h-index

  3. International Journal of Production Economics

    6 publications · 721 citations

    6

    h-index

  4. Journal of Retailing and Consumer Services

    3 publications · 120 citations

    3

    h-index

  5. International Journal of Production Research

    3 publications · 64 citations

    3

    h-index

1–5