Z. John Zhang

Agency Selling or Reselling? Channel Structures in Electronic Retailing

Vibhanshu Abhishek, Kinshuk Jerath, Z. John Zhang · Management Science · 2015 · 1.1K citations · Full text

Management, Business Economics, Economics +17

How Should Consumers’ Willingness to Pay be Measured? An Empirical Comparison of State-of-the-Art Approaches

Klaus M. Miller, Reto Hofstetter, Harley Krohmer et al. · Journal of Marketing Research · 2011 · 434 citations

Business, Economics, Marketing +17

Individual Marketing with Imperfect Targetability

Yuxin Chen, Chakravarthi Narasimhan, Z. John Zhang · Marketing Science · 2001 · 363 citations

Business, Marketing, Marketing Management +15

Channel Coordination in the Presence of a Dominant Retailer

Jagmohan S. Raju, Z. John Zhang · Marketing Science · 2005 · 322 citations · Full text

Business, Business Economics, Economics +17

Competitive One-to-One Promotions

Greg Shaffer, Z. John Zhang · Management Science · 2002 · 306 citations

Business, Marketing, Marketing Management +17