Business Expansion

Business expansion is an academic concept and research domain focusing on the phenomenon by which organizations strategically increase their scale, scope, or market presence. This domain investigates the diverse strategies, processes, and modalities employed, such as market penetration, product development, diversification, and internationalization, with key objectives centered on enhancing profitability, market share, and competitive positioning.

180

Publications

17.6K

Citations

365

Authors

199

Institutions

Publications per year

2017–2026

Parents

Brand Strategy

Publications

180

Research papers and scholarly works on Business Expansion.

	Year	Citations
INTERNATIONAL EXPANSION THROUGH START-UP OR ACQUISITION: A LEARNING PERSPECTIVE. Harry G. Barkema, Frédéric Vermeulen · Academy of Management Journal Hypotheses ConcernEducationInternational Entrepreneurship	1998	1.5K
The Five Stages of Small Business Growth Chue Hong Neil, Churchill Lewis, Virginia · SSRN Electronic Journal Firm PerformanceOrganizational CharacteristicEntrepreneurship	2002	1.5K
Joint Ventures and the Option to Expand and Acquire Bruce Kogut · Management Science Joint VenturesStartup EcosystemReal Options	1991	1.3K
Five stages of growth in small business Mel Scott, Richard Bruce · Long Range Planning ManagementBusinessBusiness Strategy	1987	813
INTERNATIONAL EXPANSION STRATEGY OF JAPANESE FIRMS: CAPABILITY BUILDING THROUGH SEQUENTIAL ENTRY. Academy of Management Journal East Asian StudiesMultinational EnterpriseSequential Entry Process	1995	727

Rows per page

1–5 of 180

Authors

365

Leading researchers in Business Expansion. Counts cover only their work on this concept, not their overall record.

	Publications	Citations	H-Index
GH Geoffrey H. Moore National Bureau of Economic Research	3	182	3
JS Julius Shiskin United States Census Bureau	3	185	3
VM Vijay Mahajan The University of Texas at Austin	2	225	2
SS Subhash Sharma University of South Carolina	2	225	2
RD Robert D. Buzzell Harvard University	2	225	2

Rows per page

1–5 of 365

Institutions

199

Leading universities and research organizations in Business Expansion. Counts cover only their work on this concept, not their overall record.

	Publications	Citations	H-Index
University of Hong Kong Pok Fu Lam, Hong Kong	5	199	4
Harvard University Cambridge, United States	3	630	3
Durham University Durham, United Kingdom	5	233	3
University of Central Florida Orlando, United States	3	209	3
University of California, Los Angeles Los Angeles, United States	3	1.5K	3

Rows per page

1–5 of 199

Venues

Leading journals and conferences in Business Expansion. Counts cover only their publications on this concept, not their overall record.

	Publications	Citations	H-Index
Journal of Marketing	7	812	7
International Small Business Journal Researching Entrepreneurship	6	631	6
Journal of Small Business Management	4	287	4
Management Decision	4	145	4
Academy of Management Journal	4	2.6K	4

Rows per page

1–5