Concepedia

B2b Privacy

B2B Privacy is a scholarly construct within the domain of business-to-business e-commerce that specifies the principles, mechanisms, and governance frameworks governing the protection, access, and ethical use of sensitive organizational data exchanged between business entities in digital transactions.

15

Publications

1.2K

Citations

39

Authors

28

Institutions

Publications per year

2017–2026

6

Parents

Publications

15

The B2B Knowledge Gap

Gary L. Lilien · International Journal of Research in Marketing · 2016 · 370 citations

, , +9

SMEs and artificial intelligence (AI): Antecedents and consequences of AI-based B2B practices

Abdullah M. Baabdullah, Ali Abdallah Alalwan, Emma Slade et al. · Industrial Marketing Management · 2021 · 208 citations · Full text

, , +12

Do consumers understand the role of privacy seals in e-commerce?

Trevor T. Moores · Communications of the ACM · 2005 · 156 citations

, , +17

Applications of artificial intelligence in B2B marketing: Challenges and future directions

Masoud Moradi, Mayukh Dass · Industrial Marketing Management · 2022 · 105 citations

, , +16

What Do Customers Consider Important in B2B Websites?

Goutam Chakraborty, Vishal Lala, David L. Warren · Journal of Advertising Research · 2003 · 71 citations

, , +16

1–5 of 15

Authors

39

  1. BB
    Brij B. Gupta

    National Institute of Technology Kurukshetra, India

    1 publications · 39 citations

    1

    h-index

  2. BS
    Bruce Spencer

    University of New Brunswick, Canada

    1 publications · 51 citations

    1

    h-index

  3. AA
    Ali Abdallah Alalwan

    Al-Balqa Applied University, Jordan

    1 publications · 208 citations

    1

    h-index

  4. PK
    Prabin Kumar Panigrahi

    Indian Institute of Management Indore, India

    1 publications · 39 citations

    1

    h-index

  5. DL
    David L. Warren

    Oklahoma State University, United States

    1 publications · 71 citations

    1

    h-index

1–5 of 39

Institutions

28

  1. TU Dortmund University

    Dortmund, Germany

    2 h-index

    4 publications

    206 citations

  2. Symbiosis International University

    Pune, India

    2 h-index

    2 publications

    247 citations

  3. University of Bradford

    Bradford, United Kingdom

    2 h-index

    5 publications

    88 citations

  4. KIIT University

    Bhubaneswar, India

    1 h-index

    1 publications

    27 citations

  5. Texas State University

    San Marcos, United States

    1 h-index

    1 publications

    105 citations

  6. University of Toronto

    Toronto, Canada

    1 h-index

    1 publications

    51 citations

  7. University of Bristol

    Bristol, United Kingdom

    1 h-index

    1 publications

    208 citations

  8. Texas Tech University

    Lubbock, United States

    1 h-index

    1 publications

    105 citations

1–8 of 28

Venues

  1. Industrial Marketing Management

    4 publications · 362 citations

    4

    h-index

  2. Journal of Business Research

    JBR · 1 publications · 39 citations

    1

    h-index

  3. International Journal of Research in Marketing

    IJRM · 1 publications · 370 citations

    1

    h-index

  4. Electronic Commerce Research and Applications

    1 publications · 67 citations

    1

    h-index

  5. Communications of the ACM

    1 publications · 156 citations

    1

    h-index

1–5