Concepedia
Statistics
Publications
6
Citations
223
H-Index
Active since
2003
Affiliations
Stanford University(Current)
Columbia University
University of California, Los Angeles
V. Seenu Srinivasan is an author at Stanford University specializing in business, marketing, and preference modeling.
Publications per year
2003–2016
A Hidden Markov Model of Customer Relationship Dynamics
Oded Netzer, James M. Lattin, V. Seenu Srinivasan · SSRN Electronic Journal · 2007 · 97 citations · Full text
Business, Marketing, Consumer Behavior +16
Alternative Models for Capturing the Compromise Effect
Ran Kivetz, Oded Netzer, V. Seenu Srinivasan · SSRN Electronic Journal · 2003 · 51 citations · Full text
Social Sciences, Decision Sciences, Economics +17
Adaptive Self-Explication of Multi-Attribute Preferences
Oded Netzer, V. Seenu Srinivasan · SSRN Electronic Journal · 2007 · 34 citations · Full text
Business, Decision Sciences, Decision Analysis +12
The Impact of Feature Advertising on Customer Store Choice
V. Seenu Srinivasan, Anand V. Bodapati · SSRN Electronic Journal · 2006 · 21 citations · Full text
Business, Marketing, Marketing Management +14
A Conjoint-Hazard Model of the Timing of Buyers' Upgrading to Improved Versions of High Technology Products
V. Seenu Srinivasan, Sang‐Hoon Kim · SSRN Electronic Journal · 2006 · 10 citations · Full text
Management, Marketing, Marketing Management +17
1–5 of 6