Concepedia

Yen-Chun Chen

YC

Statistics

Publications

2

Citations

207

H-Index

2

Active since

2009

Affiliations

Yuan Ze University(Current)

Yen-Chun Chen is an author at Yuan Ze University specializing in customer loyalty, loyalty intention, and entrepreneurial orientation.

Publications per year

2009–2012

2

Publications

2

Effects of interaction and entrepreneurial orientation on organizational performance: Insights into market driven and market driving

Yen-Chun Chen, Po-Chien Li, Kenneth R. Evans · Industrial Marketing Management · 2012 · 170 citations

, , +11

An integrated model of customer loyalty: an empirical examination in retailing practice

Yen-Chun Chen, Yung‐Cheng Shen, Shuling Liao · Service Industries Journal · 2009 · 37 citations

, , +11

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