Concepedia
Statistics
Publications
23
Citations
1.8K
H-Index
16
Active since
2006
Affiliations
Texas Tech University(Current)
University of Mississippi
Oklahoma State University
University of Tennessee at Knoxville
George Mason University
Ben K. Goh is an author at Texas Tech University specializing in management, marketing, and consumer behavior.
Publications per year
2006–2021
An examination of food tourist’s behavior: Using the modified theory of reasoned action
Young‐Hoon Kim, Mincheol Kim, Ben K. Goh · Tourism Management · 2010 · 230 citations
Management, Social Psychology, Tourism Management +13
Impacts of cruise service quality and price on vacationers’ cruise experience: Moderating role of price sensitivity
Bee‐Lia Chua, Sanghyeop Lee, Ben K. Goh et al. · International Journal of Hospitality Management · 2014 · 220 citations
Management, Marketing, Marketing Management +17
Experiential Value, Relationship Quality, and Customer Loyalty in Full-Service Restaurants: The Moderating Role of Gender
Naehyun Jin, Nathaniel D. Line, Ben K. Goh · Journal of Hospitality Marketing & Management · 2012 · 208 citations
Business, Hospitality Management, Marketing +12
Restaurant consumers repeat patronage: A service quality concern
Nelson Barber, Raymond J. Goodman, Ben K. Goh · International Journal of Hospitality Management · 2010 · 170 citations
Business, Hospitality Management, Marketing +11
Social Media Marketing: Applying the Uses and Gratifications Theory in the Hotel Industry
Eun-Kyong Choi, Deborah Fowler, Ben K. Goh et al. · Journal of Hospitality Marketing & Management · 2015 · 159 citations
Management, Hospitality Management, Marketing +16
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