Statistics
Publications
4
Citations
572
H-Index
4
Active since
1991
Affiliations
University of New Hampshire(Current)
Raymond J. Goodman is an author at University of New Hampshire specializing in hospitality management, business, and consumer behavior.
Publications per year
1991–2012
4
4
Measuring psychographics to assess purchase intention and willingness to pay
Nelson Barber, Pei‐Jou Kuo, Melissa Bishop et al. · Journal of Consumer Marketing · 2012 · 216 citations
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