Concepedia

Heiner Evanschitzky

HE

3

Publications

167

Citations

3

H-Index

2014

Active since

Affiliations

Aston University(Current)

Heiner Evanschitzky is an author at Aston University specializing in consumer research, management, and marketing.

ORCID

Top concepts

Publications per year

2014–2019

3

Publications

3

New Insights in the Moderating Effect of Switching Costs on the Satisfaction–Repurchase Behavior Link

Liane Nagengast, Heiner Evanschitzky, Markus Blut et al. · Journal of Retailing · 2014 · 85 citations · Full text

, , +11

Why Museological Merchandise Displays Enhance Luxury Product Evaluations: An Extended Art Infusion Effect

Maria Logkizidou, Paul Bottomley, Robert J. Angell et al. · Journal of Retailing · 2018 · 48 citations · Full text

Retail format selection in on-the-go shopping situations

Sabine Benoit, Heiner Evanschitzky, Christoph Teller · Journal of Business Research · 2019 · 34 citations · Full text

, , +5

Rows per page

1–3 of 3