Ishak Ismail

THE EFFECT OF BRAND IMAGE ON OVERALL SATISFACTION AND LOYALTY INTENTION IN THE CONTEXT OF COLOR COSMETIC

Stephen Laison Sondoh, Maznah Wan Omar, Nabsiah Abdul Wahid et al. · Asian Academy of Management Journal · 2007 · 200 citations

Business, Marketing, Marketing Management +13

Service quality, client satisfaction and loyalty towards audit firms

Ishak Ismail, Hasnah Haron, Daing Nasir Ibrahim et al. · Managerial Auditing Journal · 2006 · 161 citations

Business, Accountancy, Auditing +7

Scale development and validation for DART model of value co-creation process on innovation strategy

Seyedeh Khadijeh Taghizadeh, Ishak Ismail, Syed Abidur Rahman · Journal of Business and Industrial Marketing · 2016 · 102 citations

Business, Strategic Management, Strategy +12

The reliance of external auditors on internal auditors

Hasnah Haron, Andrew Chambers, Rozaldy Ramsi et al. · Managerial Auditing Journal · 2004 · 90 citations

Business, Accountancy, Accounting +13

Perceived Justice in Service Recovery and Recovery Satisfaction: The Moderating Role of Corporate Image

Davoud Nikbin, Ishak Ismail, Malliga Marimuthu et al. · International Journal of Marketing Studies · 2010 · 72 citations · Full text

Business, Marketing, Marketing Management +14