John G. Knight

Be rational or be emotional: advertising appeals, service types and consumer responses

Hongxia Zhang, Jin Sun, Fang Liu et al. · European Journal of Marketing · 2014 · 225 citations

Affective Variable, Consumer Motivation, Consumer Study +26

Food miles: Do UK consumers actually care?

Katherine Kemp, Andrea Insch, David Holdsworth et al. · Food Policy · 2010 · 171 citations

Food Choice, Nutrition, Food Marketing +9

Country-of-origin and choice of food imports: an in-depth study of European distribution channel gatekeepers

John G. Knight, David Holdsworth, Damien Mather · Journal of International Business Studies · 2007 · 128 citations

Economics, Food Marketing, Health Sciences +11

Consumer scapegoating during a systemic product-harm crisis

Hongzhi Gao, John G. Knight, Hongxia Zhang et al. · Journal of Marketing Management · 2012 · 52 citations

Social Stigma and Consumer Benefits

Damien Mather, John G. Knight, Andrea Insch et al. · Science Communication · 2011 · 42 citations

Stigmatization, Consumer Benefit, Social Psychology +25