Concepedia

Jung‐Min Kim

JK

2

Publications

63

Citations

2

H-Index

2016

Active since

Affiliations

Dongduk Women's University(Current)

University of Seoul

Jung‐Min Kim is an author at Dongduk Women's University specializing in business, marketing, and finance.

Top concepts

FinanceBusinessMarketingManagementAsset PricingMobile MarketingConsumer ResearchEconomic AnalysisBusiness AnalyticsAlgorithmic Trading

Publications per year

2016–2024

2

Publications

2

Unveiling the drivers of satisfaction in mobile trading: Contextual mining of retail investor experience through BERTopic and generative AI

Jisu Yi, Yun Kyung Oh, Jung‐Min Kim · Journal of Retailing and Consumer Services · 2024 · 51 citations

Customer Satisfaction, Mobile Marketing, Mobile Commerce +14

Do stock prices undervalue investments in advertising?

Yun Kyung Oh, Huseyin Gulen, Jung‐Min Kim et al. · Marketing Letters · 2016 · 12 citations

Financial Economics, Asset Pricing, Market Analysis +5

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