Concepedia

Min‐Young Lee

ML

19

Publications

1.1K

Citations

17

H-Index

2008

Active since

Affiliations

University of Kentucky(Current)

University of Tennessee at Knoxville

University of North Texas

Oklahoma State University

Min‐Young Lee is an author at University of Kentucky specializing in marketing, management, and business.

Top concepts

MarketingManagementBusinessConsumer ResearchConsumer BehaviorCustomer SatisfactionConsumer Decision MakingDigital MarketingFashionPurchase Intention

Publications per year

2008–2020

19

Publications

19

Shopping value in online auctions: Their antecedents and outcomes

Min‐Young Lee, Youn‐Kyung Kim, Ann Fairhurst · Journal of Retailing and Consumer Services · 2008 · 130 citations

Electronic Marketplace, Electronic Auction, Digital Marketing +6

The Role of Perceived Consumer Effectiveness and Motivational Attitude on Socially Responsible Purchasing Behavior in South Korea

Scarlett Wesley, Min‐Young Lee, Eun Young Kim · Journal of Global Marketing · 2012 · 107 citations

Factors affecting Mexican college students' purchase intention toward a US apparel brand

Min‐Young Lee, Youn‐Kyung Kim, Lou E. Pelton et al. · Journal of Fashion Marketing and Management · 2008 · 98 citations

Us Apparel Brand, Consumer Study, Brand Strategy +22

Shopping value orientation: Conceptualization and measurement

Youn‐Kyung Kim, Min‐Young Lee, Soo-Hee Park · Journal of Business Research · 2012 · 92 citations

Customer Satisfaction, Value Orientation, Management +7

The perceived importance of core soft skills between retailing and tourism management students, faculty and businesses

Scarlett Wesley, Vanessa P. Jackson, Min‐Young Lee · Employee Relations · 2017 · 88 citations

Customer Experience, Customer Satisfaction, Tourism Management +24

Rows per page

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