Concepedia

Stefania Borghini

SB

Statistics

Publications

12

Citations

1.7K

H-Index

12

Active since

2005

Affiliations

Bocconi University(Current)

University of Notre Dame

York University

Loyola University Chicago

DePaul University

Stefania Borghini is an author at Bocconi University specializing in social sciences, marketing, and consumption studies.

Publications per year

2005–2020

12

Publications

12

American Girl and the Brand Gestalt: Closing the Loop on Sociocultural Branding Research

Nina Diamond, John F. Sherry, Albert M. Muñiz et al. · Journal of Marketing · 2009 · 293 citations

Business, Marketing, Marketing Management +10

Why Are Themed Brandstores So Powerful? Retail Brand Ideology at American Girl Place

Stefania Borghini, Nina Diamond, Robert V. Kozinets et al. · Journal of Retailing · 2009 · 244 citations

Business, Marketing, Marketing Management +14

Street Art, Sweet Art? Reclaiming the “Public” in Public Place

Luca M. Visconti, John F. Sherry, Stefania Borghini et al. · Journal of Consumer Research · 2010 · 229 citations

Social Sciences, Sociology, Urban Studies +17

European advances in consumer research

Stefania Borghini, Mary Ann McGrath, Cornelia C Otnes · 2008 · 222 citations

Business, Marketing, Consumer Behavior +11

Organizational creativity: breaking equilibrium and order to innovate

Stefania Borghini · Journal of Knowledge Management · 2005 · 151 citations

Management, Organization Studies, Organizational Behavior +12

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