Elad Granot

Populence: Exploring Luxury for the Masses

Elad Granot, La Toya M. Russell, Thomas G. Brashear · The Journal of Marketing Theory and Practice · 2013 · 104 citations

Luxury, Consumer Study, Consumer Research +19

Assessing competitive advantage of emerging markets in knowledge intensive business services

Rajshekhar G. Javalgi, Andrew Gross, W.B. Joseph et al. · Journal of Business and Industrial Marketing · 2011 · 92 citations

International Economics, Business Intelligence, Internationalization +22

A structural guide to in‐depth interviewing in business and industrial marketing research

Elad Granot, Thomas G. Brashear, Paulo César Motta · Journal of Business and Industrial Marketing · 2012 · 88 citations

Industrial Marketing Research, B2b Context, Business-to-business Research +10

Entrepreneurship, muddling through, and Indian Internet-enabled SMEs

Rajshekhar G. Javalgi, Patricia R. Todd, Wesley J. Johnston et al. · Journal of Business Research · 2011 · 67 citations

Startup Ecosystem, Management, Business +4

A socio-marketing analysis of the concept of <i>cute</i> and its consumer culture implications

Elad Granot, Thomas G. Brashear, La Toya M. Russell · Journal of Consumer Culture · 2013 · 56 citations

Cultural Consumption, East Asian Studies, Consumer Study +20