Andrew Gross

Awareness of Sponsorship and Corporate Image: An Empirical Investigation

Rajshekhar G. Javalgi, Mark B. Traylor, Andrew Gross et al. · Journal of Advertising · 1994 · 451 citations

Advertising, Brand Equity, Organizational Communication +13

Identifying antecedents of information exchange within supply chains

Christopher R. Moberg, Bob D. Cutler, Andrew Gross et al. · International Journal of Physical Distribution & Logistics Management · 2002 · 386 citations

Information Exchange, Logistics Operations, Supplier Relationship +15

An application of the consumer ethnocentrism model to French consumers

Rajshekhar G. Javalgi, Virginie Khare, Andrew Gross et al. · International Business Review · 2005 · 290 citations

Marketing, Culture, French +15

Assessing competitive advantage of emerging markets in knowledge intensive business services

Rajshekhar G. Javalgi, Andrew Gross, W.B. Joseph et al. · Journal of Business and Industrial Marketing · 2011 · 92 citations

International Economics, Business Intelligence, Internationalization +22

Make-or-buy decisions and their implications

David Ford, Barry Cotton, David Farmer et al. · Industrial Marketing Management · 1993 · 65 citations

Marketing, Behavioral Decision Making, Make-or-buy Decisions +7