Concepedia

Krittinee Nuttavuthisit

KN

Statistics

Publications

17

Citations

2.2K

H-Index

16

Active since

2001

Affiliations

Chulalongkorn University(Current)

University of Southern Denmark

Northwestern University

Bilkent University

Aalto University

Krittinee Nuttavuthisit is an author at Chulalongkorn University specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchHealthCultureConsumer CultureConsumer BehaviorArtsFashionBusiness

Publications per year

2001–2023

17

Publications

17

The Importance of Consumer Trust for the Emergence of a Market for Green Products: The Case of Organic Food

Krittinee Nuttavuthisit, John Thøgersen · Journal of Business Ethics · 2015 · 675 citations

Green Products, Food Marketing, Green Marketing +14

Themed flagship brand stores in the new millennium

Robert V. Kozinets, John F. Sherry, Benét DeBerry‐Spence et al. · Journal of Retailing · 2002 · 396 citations

New Millennium, Fashion, Brand Strategy +8

Ludic Agency and Retail Spectacle

Robert V. Kozinets, John F. Sherry, Diana Storm et al. · Journal of Consumer Research · 2004 · 342 citations

Nutrition, Consumer Research, Population Health Sciences +17

Branding Thailand: Correcting the negative image of sex tourism

Krittinee Nuttavuthisit · Place Branding and Public Diplomacy · 2007 · 152 citations · Full text

Sex Tourism, Advertising, Destination Marketing +6

Being in the Zone

John F. Sherry, Robert V. Kozinets, Diana Storm et al. · Journal of Contemporary Ethnography · 2001 · 142 citations

Entertainment Marketing, Environmental Psychology, Consumer Research +20

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