Statistics
Publications
5
Citations
1.1K
H-Index
5
Active since
1991
Affiliations
Raymond C. Rody is an author at University of Southern California specializing in management, marketing, and interpersonal influence.
Publications per year
1991–2012
5
5
David Strutton, Sheb L. True, Raymond C. Rody · The Journal of Marketing Theory and Practice · 1995 · 50 citations
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