Carly Frennea

A Five-Component Customer Commitment Model

Timothy L. Keiningham, Carly Frennea, Lerzan Aksoy et al. · Journal of Service Research · 2015 · 78 citations

Customer Experience, Customer Satisfaction, Consumer Decision Making +15

Value Appropriation and Firm Shareholder Value: Role of Advertising and Receivables Management

Carly Frennea, Kyuhong Han, Vikas Mittal · Journal of Marketing Research · 2019 · 59 citations

Receivables Management, Ownership Structure, Financial Management +14

Customer satisfaction, loyalty behaviors, and firm financial performance: what 40 years of research tells us

Vikas Mittal, Kyuhong Han, Carly Frennea et al. · Marketing Letters · 2023 · 59 citations · Full text

A Five-Component Customer Commitment Model: Implications for Repurchase Intentions in Goods and Services Industries

Timothy L. Keiningham, Carly Frennea, Lerzan Aksoy et al. · 2015 · 29 citations

Customer Satisfaction, Behavioral Decision Making, Consumer Motivation +18

Value Appropriation and Firm Shareholder Value: Role of Advertising and Receivables Management

Carly Frennea, Kyuhong Han, Vikas Mittal · Journal of Marketing Research · 2018 · 16 citations

Firm Shareholder Value, Receivables Management, Corporate Risk Management +16