Statistics
Publications
32
Citations
3.5K
H-Index
26
Active since
1986
Joel E. Urbany is an author at University of Notre Dame specializing in business, marketing, and management.
Publications per year
1986–2023
32
32
The Effect of Discount Frequency and Depth on Consumer Price Judgments
Joseph W. Alba, Carl F. Mela, Terence A. Shimp et al. · Journal of Consumer Research · 1999 · 226 citations
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