Concepedia

Adesegun Oyedele

AO

Statistics

Publications

16

Citations

541

H-Index

12

Active since

2005

Affiliations

St. Cloud State University(Current)

University of the Incarnate Word

The University of Texas Rio Grande Valley

Texas A&M University – Corpus Christi

Adesegun Oyedele is an author at St. Cloud State University specializing in management, marketing, and consumer research.

Top concepts

MarketingManagementConsumer ResearchBusinessConsumer BehaviorConsumer Decision MakingGlobal MarketingCustomer SatisfactionInternational MarketingArts

Publications per year

2005–2020

16

Publications

16

An empirical investigation of consumer control factors on intention to use selected self‐service technologies

Adesegun Oyedele, Penny M. Simpson · International Journal of Service Industry Management · 2007 · 157 citations

Customer Satisfaction, Consumer Uncertainty, Behavioral Decision Making +24

Streaming apps: What consumers value

Adesegun Oyedele, Penny M. Simpson · Journal of Retailing and Consumer Services · 2017 · 91 citations

Mobile Marketing, Digital Marketing, Streaming Media +10

Emerging adulthood, sharing utilities and intention to use sharing services

Adesegun Oyedele, Penny M. Simpson · Journal of Services Marketing · 2017 · 57 citations

Flexibility Utility, Independent Living, Consumer Study +24

Modeling satisfaction and repurchase intentions of mobile smart wristbands: the role of social mindfulness and perceived value

Adesegun Oyedele, Roberto Saldivar, Monica D. Hernandez et al. · Young Consumers Insight and Ideas for Responsible Marketers · 2018 · 36 citations

Customer Satisfaction, Behavioral Decision Making, Consumer Study +20

Cooperative adoption of complex systems: a comprehensive model within and across networks

Angela Hausman, Wesley J. Johnston, Adesegun Oyedele · Journal of Business and Industrial Marketing · 2005 · 27 citations

Engineering, Innovation Adoption, Network Analysis +28

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