Les Carlson - Concepedia

Author

Les Carlson

Clemson University ORCID

Also Known As

L. Carlson, LES CARLSON, Leanne Carlson, Les A. Carlson, Les Carlson

118

Publications

4.7K

Citations

H-Index

203

Concepts

All Affiliations

Clemson University University of Nebraska–Lincoln Iowa State University Valdosta State University

About

Les Carlson is an author at Clemson University specializing in marketing, management, and consumer research.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	14	17	1.1K
2	Arts	13	15	1.2K
3	Education	7	7	507
4	Health Sciences	3	3	566
5	Engineering	2	2	122

Les Carlson

Publications

4.5K

Citations

H-Index

Page 1

	Year	Citations
A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach Les Carlson, Stephen J. Grove, Norman Kangun Journal of Advertising GreenwashingGreen MarketingEnvironmental Impact AssessmentTargeted AdvertisingConsumer Research	1993	563
The Effects of Multiple Product Endorsements by Celebrities on Consumers' Attitudes and Intentions Carolyn Tripp, Thomas D. Jensen, Les Carlson Journal of Consumer Research	1994	447
Parental Style and Consumer Socialization of Children Les Carlson, Sanford Grossbart Journal of Consumer Research Parental CareFamily InvolvementConsumer ResearchEducationFamily Interaction	1988	406
Green Advertising and the Reluctant Consumer George M. Zinkhan, Les Carlson Journal of Advertising Green MarketingGreenwashingConsumer UncertaintyDigital MarketingConsumer Research	1995	340
Environmental Advertising Claims: A Preliminary Investigation Norman Kangun, Les Carlson, Stephen J. Grove Journal of Public Policy & Marketing Green MarketingGreenwashingTargeted AdvertisingConsumer ResearchSocial Marketing	1991	245
Mothers' Communication Orientation and Consumer-Socialization Tendencies Les Carlson, Sanford Grossbart, Ann Walsh Journal of Advertising Consumer StudySocial PsychologyConsumer ResearchSocial InfluenceChildren Consumer Independence	1990	146
The Dominant Social Paradigm, Consumption, and Environmental Attitudes: Can Macromarketing Education Help? William E. Kilbourne, Les Carlson Journal of Macromarketing Socially Responsible ProductSustainable ConsumptionEngineeringBehavioral Decision MakingSustainable Development	2008	111
International environmental marketing claims Michael Jay Polonsky, Les Carlson, Stephen J. Grove, International Marketing Review Green MarketingInternational MarketingConsumer ResearchEnvironmental EconomicsEnvironmental Policy	1997	110
An International Comparison of Environmental Advertising: Substantive versus Associative Claims Les Carlson, Stephen J. Grove, Norman Kangun, Journal of Macromarketing MarketingEconomicsInternational AdvertisingPublic PolicyEnvironmental Advertising	1996	105
The Role of Parental Socialization Types on Differential Family Communication Patterns Regarding Consumption Les Carlson, Sanford Grossbart, J. Kathleen Stuenkel Journal of Consumer Psychology	1992	104

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