Andreas F. Grein

Think glocally, act glocally: a culture-centric comment on Leung, Bhagat, Buchan, Erez and Gibson (2005)

Stephen Jay Gould, Andreas F. Grein · Journal of International Business Studies · 2008 · 79 citations

Social Sciences, Cultural Studies, Culture +3

Patterns of Convergence and Divergence Among Industrialized Nations: 1960 - 1988

C. Samuel Craig, Susan P. Douglas, Andreas F. Grein · Journal of International Business Studies · 1992 · 70 citations

Social Sciences, Economics, Economic History +5

The Role of Agency-Client Integration in Integrated Marketing Communications: A Complementary Agency Theory-Interorganizational Perspective

Stephen Jay Gould, Andreas F. Grein, Dawn Lerman · Journal of Current Issues & Research in Advertising · 1999 · 44 citations

Management, Marketing, Marketing Management +12

Globally integrated marketing communications

Andreas F. Grein, Stephen Jay Gould · Journal of Marketing Communications · 1996 · 44 citations

Business, Marketing, Strategic Management +16

Integration and Responsiveness: Marketing Strategies of Japanese and European Automobile Manufacturers

Andreas F. Grein, C. Samuel Craig, Hirokazu Takada · Journal of International Marketing · 2001 · 36 citations

Business, Marketing, Strategy +17