Concepedia
Statistics
Publications
8
Citations
279
H-Index
Active since
2020
Affiliations
Gebze Technical University(Current)
Galatasaray University
Nilşah Cavdar Aksoy is an author at Gebze Technical University specializing in marketing, business, and consumer behavior.
Publications per year
2020–2023
A typology of personalisation practices in marketing in the digital age
Nilşah Cavdar Aksoy, Ebru Tümer Kabadayı, Cengiz Yılmaz et al. · Journal of Marketing Management · 2021 · 64 citations
Business, Marketing, Marketing Management +7
Individuals' intention to use sports wearables: the moderating role of technophobia
Nilşah Cavdar Aksoy, Alev Koçak Alan, Ebru Tümer Kabadayı et al. · International Journal of Sports Marketing and Sponsorship · 2020 · 53 citations
Business, Marketing, Social Psychology +17
An unintended consequence of Covid-19: Healthy nutrition
Nilşah Cavdar Aksoy, Ebru Tümer Kabadayı, Alev Koçak Alan · Appetite · 2021 · 46 citations · Full text
Agriculture, Nutrition, Public Health Nutrition +11
How does customer engagement value occur in restaurants?A stimulus-organism-response(S-O-R) perspective
Ebru Tümer Kabadayı, Nilşah Cavdar Aksoy, Pinar Baydogan Turkay · Service Industries Journal · 2022 · 45 citations
Business, Hospitality Management, Marketing +12
Employees’ online brand advocacy behaviors as a response to justice and emotion
Nilşah Cavdar Aksoy, Ahmet Duzenci · Journal of Product & Brand Management · 2023 · 22 citations
Business, Marketing, Organizational Behavior +14
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