Concepedia
3
Publications
120
Citations
H-Index
2006
Active since
Affiliations
Wroclaw University of Economics and Business(Current)
Ryszard Kłeczek is an author at Wroclaw University of Economics and Business specializing in management, education, and brand equity.
Top concepts
EducationManagementDesignCultureBusinessLearningStrategyEconomicsMarketingBrand Equity
Publications per year
2006–2021
The real purpose of purpose-driven branding: consumer empowerment and social transformations
Monika Hajdas, Ryszard Kłeczek · Journal of Brand Management · 2021 · 55 citations
Marketing, Culture, Purpose-driven Branding +9
Wicked problems and project-based learning: Value-in-use approach
Ryszard Kłeczek, Monika Hajdas, Sylwia Wrona · The International Journal of Management Education · 2019 · 48 citations
Problem-based Learning, Learning Sciences, Design +4
Interfunctional dynamics and firm performance: A comparison between firms in Poland and the United States
Dana‐Nicoleta Lascu, Lalita A. Manrai, Ajay K. Manrai et al. · International Business Review · 2006 · 17 citations
Productivity, International Management, Economics +11
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