Concepedia
Statistics
Publications
6
Citations
285
H-Index
Active since
2010
Affiliations
Duke University(Current)
University of Pittsburgh
Eugenia Wu is an author at Duke University specializing in psychology, social sciences, and behavioral decision making.
Top concepts
PsychologySocial SciencesMarketingManagementConsumer BehaviorConsumer ResearchBehavioral ScienceBehavioral EconomicsBehavioral Decision MakingConsumer Decision Making
Publications per year
2010–2022
Wine for the Table: Self-Construal, Group Size, and Choice for Self and Others
Eugenia Wu, Sarah G. Moore, Gavan J. Fitzsimons · Journal of Consumer Research · 2018 · 88 citations
Group Phenomenon, Behavioral Decision Making, Choice Theory +27
In God's Hands: How Reminders of God Dampen the Effectiveness of Fear Appeals
Eugenia Wu, Keisha M. Cutright · Journal of Marketing Research · 2017 · 57 citations
God Dampen, Behavioral Decision Making, Consumer Study +22
A Person by Situation Account of Motivated System Defense
Jillian C. Banfield, Aaron C. Kay, Keisha M. Cutright et al. · Social Psychological and Personality Science · 2010 · 41 citations
System Confidence, Education, Political Behavior +17
How Asking “Who am I?” Affects what Consumers Buy: The Influence of Self-Discovery on Consumption
Eugenia Wu, Keisha M. Cutright, Gavan J. Fitzsimons · Journal of Marketing Research · 2011 · 40 citations
Consumer Uncertainty, Asking “ Who, Behavioral Decision Making +26
Loved As-Is: How God Salience Lowers Interest in Self-Improvement Products
Lauren Grewal, Eugenia Wu, Keisha M. Cutright · Journal of Consumer Research · 2021 · 37 citations
Customer Satisfaction, Consumer Uncertainty, Self-management +23
1–5 of 6