Concepedia

Deepak Sirdeshmukh

DS

11

Publications

7K

Citations

11

H-Index

1992

Active since

Affiliations

Case Western Reserve University(Current)

The Ohio State University

Deepak Sirdeshmukh is an author at Case Western Reserve University specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchBusinessBehavioral Decision MakingConsumer BehaviorBehavioral EconomicsCustomer SatisfactionTrustAdvertising

Publications per year

1992–2018

11

Publications

11

Consumer Trust, Value, and Loyalty in Relational Exchanges

Deepak Sirdeshmukh, Jagdip Singh, B.A. Sabol · Journal of Marketing · 2002 · 4.1K citations

Customer Satisfaction, Relational Exchanges, Consumer Research +16

Agency and Trust Mechanisms in Consumer Satisfaction and Loyalty Judgments

Jagdip Singh, Deepak Sirdeshmukh · Journal of the Academy of Marketing Science · 2000 · 1.6K citations

Trust Metric, Customer Satisfaction, Behavioral Decision Making +12

The Effects of Slack Resources and Environmentalthreat on Product Exploration and Exploitation

Glenn B. Voss, Deepak Sirdeshmukh, Zannie Giraud Voss · Academy of Management Journal · 2008 · 853 citations

Nonprofit Professional Theaters, Resource Efficiency, Behavioral Decision Making +20

Investigating Industry Context Effects in Consumer-Firm Relationships: Preliminary Results From a Dispositional Approach

Edwin J. Nijssen, Jagdip Singh, Deepak Sirdeshmukh et al. · Journal of the Academy of Marketing Science · 2003 · 112 citations

Relationship Marketing, Management, Consumer Research +8

Peripheral Persuasion and Brand Choice

Paul W. Miniard, Deepak Sirdeshmukh, Daniel E. Innis · Journal of Consumer Research · 1992 · 88 citations

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