Concepedia

Judith Holdershaw

JH

9

Publications

492

Citations

9

H-Index

1997

Active since

Affiliations

Massey University(Current)

University of South Australia

Judith Holdershaw is an author at Massey University specializing in behavioral sciences, consumer research, and marketing.

Top concepts

MarketingConsumer ResearchBehavioral ScienceBusinessManagementPublic HealthUser ExperienceVirtual RealityBehavioral Decision MakingHealth

Publications per year

1997–2020

9

Publications

9

Immersive virtual reality technology in a three-dimensional virtual simulated store: Investigating telepresence and usability

Alexander Schnack, Malcolm Wright, Judith Holdershaw · Food Research International · 2018 · 133 citations

Investigating Telepresence, Engineering, Virtual Reality +10

An exploratory investigation of shopper behaviour in an immersive virtual reality store

Alexander Schnack, Malcolm Wright, Judith Holdershaw · Journal of Consumer Behaviour · 2019 · 80 citations

Customer Satisfaction, Digital Marketing, Consumer Study +22

The effect of odd pricing on demand

Philip Gendall, Judith Holdershaw, Ron Garland · European Journal of Marketing · 1997 · 68 citations

Consumer Uncertainty, Consumer Research, Pricing Policy +17

The Widespread Use of Odd Pricing in the Retail Sector

Judith Holdershaw, Philip Gendall, Ron Garland · 1997 · 65 citations

Economics, Dynamic Pricing, Advertising +13

Predicting blood donation behaviour: further application of the theory of planned behaviour

Judith Holdershaw, Philip Gendall, Malcolm Wright · Journal of Social Marketing · 2011 · 59 citations

Tpb Perform, Behavioral Decision Making, Further Application +23

Rows per page

1–5 of 9