15
Publications
1.3K
Citations
13
H-Index
2005
Active since
Carol Kelleher is an author at University College Cork specializing in marketing, business, and management.
Top concepts
MarketingBusinessManagementValue TheoryConsumer ResearchCustomer SatisfactionCustomer ServiceConsumer BehaviorArtsCo-production
Publications per year
2005–2024
15
15
The role of symbols in value cocreation
Melissa Archpru Akaka, Daniela Corsaro, Carol Kelleher et al. · Marketing Theory · 2014 · 126 citations
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