Concepedia
Statistics
Publications
17
Citations
1.8K
H-Index
14
Active since
2017
Affiliations
University of Jammu(Current)
Central University of Jammu
Indian Institute of Management Indore
National Institute of Technology Hamirpur
ICFAI Business School
Anil Gupta is an author at University of Jammu specializing in marketing, business, and consumer research.
Top concepts
BusinessMarketingManagementConsumer ResearchCustomer SatisfactionConsumer BehaviorDigital MarketingBehavioral ScienceTourismDestination Marketing
Publications per year
2017–2022
Understanding determinants and barriers of mobile shopping adoption using behavioral reasoning theory
Anil Gupta, Neelika Arora · Journal of Retailing and Consumer Services · 2017 · 323 citations
Customer Satisfaction, Behavioral Sciences, Mobile Commerce +14
How pre-adoption expectancies shape post-adoption continuance intentions: An extended expectation-confirmation model
Anil Gupta, Anish Yousaf, Abhishek Mishra · International Journal of Information Management · 2020 · 279 citations
Expectation Formation, Customer Satisfaction, Behavioral Sciences +15
What determines tourist adoption of smartphone apps?
Anil Gupta, Nikita Dogra, Babu George · Journal of Hospitality and Tourism Technology · 2018 · 240 citations
Digital Marketing, Consumer Research, Technology Adoption +21
Consumer adoption of smartphone fitness apps: an extended UTAUT2 perspective
Neeraj Dhiman, Neelika Arora, Nikita Dogra et al. · Journal of Indian Business Research · 2019 · 169 citations
Customer Satisfaction, Physical Activity, Effort Expectancy +27
Consumer adoption of m-banking: a behavioral reasoning theory perspective
Anil Gupta, Neelika Arora · International Journal of Bank Marketing · 2017 · 167 citations
Customer Satisfaction, Innovation Adoption, Digital Marketing +20
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