Concepedia

Robert E. Krapfel

RE

16

Publications

1.7K

Citations

15

H-Index

1982

Active since

Affiliations

University of Maryland, College Park(Current)

California State University, Fullerton

Georgia State University

Clemson University

Robert E. Krapfel is an author at University of Maryland, College Park specializing in business, marketing, and management.

Top concepts

BusinessMarketingManagementCustomer SatisfactionBusiness StrategyStrategic ManagementLogisticsNew Product DevelopmentTradeFinance

Publications per year

1982–2002

16

Publications

16

A Strategic Approach to Managing Buyer‐Seller Relationships

Robert E. Krapfel, Deborah J. Salmond, Robert E. Spekman · European Journal of Marketing · 1991 · 247 citations

Supplier Relationship, Strategic Approach, Market Mechanism +8

Physical Distribution Service: A Fundamental Marketing Concept?

John T. Mentzer, R. Gomes, Robert E. Krapfel · Journal of the Academy of Marketing Science · 1989 · 233 citations

Customer Satisfaction, Physical Distribution Service, Physical Distribution +5

Physical distribution service: A fundamental marketing concept?

John T. Mentzer, Roger Gomes, Robert E. Krapfel · Journal of the Academy of Marketing Science · 1989 · 225 citations

Customer Satisfaction, Physical Distribution Service, Physical Distribution +5

Antecedents to buyer-seller collaboration: An analysis from the buyer's perspective

Ven Sriram, Robert E. Krapfel, Robert E. Spekman · Journal of Business Research · 1992 · 161 citations

Negotiation, Customer Satisfaction, Relationship Marketing +9

Product Innovativeness and Entry Strategy: Impact on Cycle Time and Break‐even Time

Abdul Manaf Ali, Robert E. Krapfel, Douglas LaBahn · Journal of Product Innovation Management · 1995 · 139 citations

Innovation Management, Innovative Start-ups, Industrial Organization +22

Rows per page

1–5 of 16