Concepedia

Douglas W. LaBahn

DW

9

Publications

515

Citations

9

H-Index

1995

Active since

Affiliations

California State University, Fullerton(Current)

University of Maryland, College Park

Douglas W. LaBahn is an author at California State University, Fullerton specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingBusiness StrategyInternational BusinessInternational ManagementCultural DiversityCustomer SatisfactionRelationship MarketingInternational Marketing

Publications per year

1995–2000

9

Publications

9

Sensitivity to National Business Culture: Effects on U.S.-Mexican Channel Relationship Performance

Douglas W. LaBahn, Katrin R. Harich · Journal of International Marketing · 1997 · 125 citations

Business Culture, International Marketing, Cultural Relation +19

Early Supplier Involvement in Customer New Product Development

Douglas W. LaBahn, Robert E. Krapfel · Journal of Business Research · 2000 · 120 citations

Consumer-driven Product Development, Supplier Relationship, Supplier Involvement +8

Maintaining Client Commitment in Advertising Agency–Client Relationships

Douglas W. LaBahn, Chiranjeev Kohli · Industrial Marketing Management · 1997 · 66 citations

Relationship Marketing, Management, Business +3

New product development cycle time

Douglas W. LaBahn, Abdul Ali, Robert E. Krapfel · Journal of Business Research · 1996 · 61 citations

Industrial Design, Product Lifecycle, Design +8

Enhancing International Business Relationships: A Focus on Customer Perceptions of Salesperson Role Performance Including Cultural Sensitivity

Katrin R. Harich, Douglas W. LaBahn · Journal of Business Research · 1998 · 48 citations

International Business Relationships, Customer Satisfaction, International Management +10

Rows per page

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