Concepedia

Gavin Northey

GN

Statistics

Publications

32

Citations

1.8K

H-Index

26

Active since

2015

Affiliations

University of Auckland(Current)

Griffith University

Western Sydney University

The University of Adelaide

Gavin Northey is an author at University of Auckland specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchBusinessConsumer BehaviorCustomer SatisfactionInteractive MarketingConsumer Decision MakingCommunicationSocial Sciences

Publications per year

2015–2023

32

Publications

32

Increasing Student Engagement Using Asynchronous Learning

Gavin Northey, Tania Bucic, Mathew Chylinski et al. · Journal of Marketing Education · 2015 · 230 citations

E-learning, Learning Sciences, Academic Outcomes +15

Anthropomorphism and augmented reality in the retail environment

Patrick van Esch, Denni Arli, Mahnaz Haji Gheshlaghi et al. · Journal of Retailing and Consumer Services · 2019 · 178 citations · Full text

Engineering, Augmented Reality, Interactive Marketing +9

Thanks, but no thanks: The influence of gratitude on consumer awareness of food waste

Felix Septianto, Joya A. Kemper, Gavin Northey · Journal of Cleaner Production · 2020 · 106 citations · Full text

Food Choice, Customer Satisfaction, Behavioral Sciences +12

The Role of M-Commerce Readiness in Emerging and Developed Markets

Abdul R. Ashraf, Narongsak Thongpapanl, Bülent Mengüç et al. · Journal of International Marketing · 2016 · 101 citations

Customer Satisfaction, Business-to-business Research, Digital Marketing +27

Prosumers in times of crisis: definition, archetypes and implications

Bodo Lang, Rebecca Dolan, Joya A. Kemper et al. · Journal of service management · 2020 · 92 citations

Engineering, Scopus Databases, Social Change +16

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